Digital Director - now dating again...

I started with 91.3 WYEP as Digital Director in December, 2015.

Coming from a Product Management and Web Development background, working at this radio station has been a rewarding challenge and a joy. I've been a part of a team that has moved the needle substantially in several facets of WYEP's digital needs. Here are some of our accomplishments:

• In the first 5 months: Streaming increased 200%, Web traffic increased 70%
• 2016-2018: increased Instagram following 200%, Facebook engagement increased 565%, Twitter Clicks, Retweets, Likes and Replies increased 200%
• Drove improvements in productivity and communication processes, including the adoption of Slack for both WYEP and WESA.
• Introduced lean development practices and trained staff to analyze digital metrics.
• Identified minimum lovable product for iOS, Android and Alexa apps; Rapidly developed and successfully launched.
• Designed and executed in-house digital video production processes for events and marketing, including design and training on best practices.
• Created and hosted WYEP Hackathons

• Increased streaming an additional 20% in 2018 via Alexa Skill

• Launched http://lovePGHMusic.com to support local music scene in Pittsburgh

It's been real fun... check out this video from our Summer Music Fest: https://www.youtube.com/watch?v=HnG-5JKpaac

Or Buffalo Rose: https://www.youtube.com/watch?v=uWkniJUj4uA

Or really any of the 100s of videos on the WYEP YouTube channel. Great times with great music.

Although it's time for me to move on, I am very proud of our work, and I hope that it has set a foundation for the future success of the station.

I've got several technical articles I'd like to share, in the hopes that other non profit stations or folks with similar needs can benefit. There's more about Streaming, Headless CMS (Gatsby/Drupal), Social Media, and probably a bit about Product Management, the Voice of the Customer, and Agile Development I'd like to talk about here. Subscribe, and hit me up with any topics you would like to have me cover.

My plan going forward is to do some consulting (so feel free to hit me up). I'm also have feelers out to join an Agile product team that could use someone with my skills and background.